Student Village Academy Forums TECH AND GADGETS Museum Of Failure In Sweden And It’s Failed Inventions

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    • #40555
      There’s a “Museum of Failure” in Sweden which highlights 150+ failed products. It’s meant to show that innovation requires risk-taking and failure.

      Here are 10 gems you may not remember:

      ESPN phone (2006)

      This ESPN-branded flip phone provided grainy video highlights and 24/7 sports news. It cost $399 or “free” with a $65-$225/month plan.

      It lasted <1yr, with Steve Jobs telling ESPN execs ““Your phone is the dumbest f***ing idea I have ever heard.”

      Ikea a.i.r. (1980s)

      Ikea took “DIY” and “transportable” to new heights with its line of inflatable furniture (a.i.r.).

      Valves constantly leaked and needed re-pumping. The line did last almost a decade, though.

      TwitterPeek (2009-2010)

      A $200 handheld device that *only* ran Twitter. It was a disaster:

      ◻️You could only see 20 characters at a time
      ◻️Linked websites were inaccessible
      ◻️It only refreshed the 10 most recent Tweets

      Spray-on Condom (2006-2008)
      The hand-motion tech would later develop into the super successful Nintendo Wii controller, though.
      Harley-Davidson Cologne (1996-2005)

      Harley has a strong brand and merch makes up ~5% of its sales. In the mid-90s, the motorbike manufacturer got a little ambitious w/ its brand extension strategy: eau de toilette (AKA cologne

      The scent was called — wait for it — “Hot Rod”.
      Apple Pippin (1996-97)

      Pre-Steve Jobs return, Apple launched a gaming console. It used Macintosh tech, so was pretty powerful…but way overpriced.

      It cost $600 vs. $200 for the N64.

      In a year on the market, Apple sold 42k units (N64 sold 300k on the *first* day).

      Arch Deluxe (1996)

      It’s McDonald’s largest flop.

      Facing pressure from BK, McD made an “adult” burger: patty on potato-flour bun w/ lettuce leaf (not shredded), tomato + fancy mustard.

      It failed after $100m in ad spend (the ad copy had children criticizing the “adult” taste).

      Colgate Frozen Beef Lasagna (early 1980s)

      The Museum of Failure can’t confirm whether or not this *actually* existed (Colgate says “no”). If true, one of the more ludicrous product crossovers ever LOL.

      Nike Magneto (1995-97)

      Nike created a pair of futuristic sunglasses that didn’t have temples (the part that goes over your ear).

      One big catch: to wear them you had to glue frickin magnets on your face so the shades could clip on.

    • #40591
      Esther Amadi

      Nike did a horrible job with those glasses though 🤣

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